ARLINGTON, Va.— The American Trucking Associations today announced that it is seeking nominations for the fourth annual Mike Russell “Good stuff” Trucking Image Award. The award honors those that creatively generate positive awareness of the trucking industry.
“The trucking industry is essential to success of this nation,” said ATA President and CEO Bill Graves. “It is an honor to recognize those that promote the trucking industry’s role in delivering for everyday life. Our past winners have been tireless advocates for trucking and I look forward to this year’s submissions.”
Submissions will be evaluated by an impartial panel of judges based on creativity, execution and reach/impact. All submissions must be submitted to the image campaign by Sept. 3. Winners will be announced during ATA’s annual Management Conference & Exhibition Oct. 16-19 in Phoenix.
“Every year submissions for this award are more impressive,” said ATA's Communication and Image Policy Committee Chairman Mike Kelley with YRCW. “The trucking industry has a vast pool of dedicated members and I expect many thoughtful entries again this year.”
For a Mike Russell “Good stuff” Trucking Image Award nomination form, visit TrucksBringIt.com.
“Good stuff. Trucks Bring It” is an industry-wide campaign aimed at improving the image of trucking. By emphasizing the relevance of trucking to all aspects of American society, the image campaign presents the public with a positive, modern image of the professional driver and industry. Everything we use comes by truck. “Trucks Bring It” is how the industry informs the public of its importance.
ATA is the largest national trade association for the trucking industry representing more than 37,000 members covering every type of motor carrier in the United States.
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