Love’s launches company’s first snack line with bagged candies

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A company official said the Love’s Travel Snacks line launch represents Love’s entrepreneurial culture of pushing for new products and services. (Courtesy: LOVE'S TRAVEL STOPS)

OKLAHOMA CITY —  Drivers can now enjoy new candy offerings at Love’s Travel Stops & Country Stores, thanks to the launch of the company’s snack line.

Love’s Travel Snacks, which launched June 12 with the candy line, pays tribute to Love’s heritage by including sour cherries in the shape of hearts.

Customers can also find gummy bears, gummy worms, sour gummy worms, fruity orange slices, starlight mints, French burnt peanuts, flavorful peach rings, cherry sours and assorted fruit slices, just in time for summer road trips.

Each bag sells for $1.69. Beginning June 25, the bags will go to an everyday low price of two bags for $3.

“Stopping at Love’s has become even sweeter for drivers across the country,” said Wade Hollis, senior manager of category buyers for merchandise at Love’s. “This line provides our customers good value, innovative flavors and offers they can’t find anywhere else. These products further define our commitment to highway hospitality and being the one-stop shop for travel needs.”

Hollis said the Love’s Travel Snacks line launch represents Love’s entrepreneurial culture of pushing for new products and services.

Distributing its own candy allows Love’s to better ensure store aisles remain stocked for customers who need to quickly get back on the road. Additional snacks will be launched down the road, he said.

Love’s Travel Stops & Country Stores has a network of more than 480 locations in 41 states. Founded in 1964 and headquartered in Oklahoma City, the company remains family-owned and operated and employs more than 24,000 people.

To learn more, visit loves.com.

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