GREENSBORO, N.C. — Mack Trucks and NASCAR have announced a multi-year extension of their partnership agreement continuing the designation of Mack as the “Official Hauler of NASCAR.” As part of the agreement, Mack will continue to provide a dedicated fleet of customized Mack Anthem 70-inch stand-up sleeper models specified to meet the needs of NASCAR’s demanding schedule.
“For the past several years, NASCAR has entrusted Mack to haul the critical technology and equipment needed to complete a successful race weekend — and we’ve delivered,” said John Walsh, Mack vice president of marketing. “We’re extremely pleased to announce the continuance of our partnership, providing a great opportunity not only to further demonstrate the capabilities of our products, but also to share our trucks, services and technology with customers and NASCAR fans each week.”
Mack and NASCAR inked the initial “Official Hauler of NASCAR” agreement in 2016. In addition to providing primary transportation solutions for NASCAR, Mack has developed a unique activation and engagement program that provides a one-of-a-kind experience for customers at the track.
“Our relationship with Mack Trucks continues to deliver a transportation solution that plays an integral role in our success every weekend,” said Elton Sawyer, vice president, officiating and technical inspection, NASCAR. “With their partnership, we have developed a customized fleet of NASCAR trucks that has simplified our transportation logistics and in turn, help us remain focused on our events.”
Spanning 10 months and 36 races across the U.S., the NASCAR schedule is one of the most grueling in all of sports. Every week during the season, the sport relies on its Mack Anthem models to efficiently and safely move tons of race equipment, technology and even facilities from track to track. Tough jobs require not only tough equipment, but also highly dedicated and skilled people. Mack featured the men and women instrumental in pulling off the extreme coordination behind each race in an episode from the first season of its #RoadLife series.
The Trucker News Staff produces engaging content for not only TheTrucker.com, but also The Trucker Newspaper, which has been serving the trucking industry for more than 30 years. With a focus on drivers, the Trucker News Staff aims to provide relevant, objective content pertaining to the trucking segment of the transportation industry. The Trucker News Staff is based in Little Rock, Arkansas.